Executive Order 10925
Affirmative action in its current form began in 1961, but the concept has existed in the United States since at least the early 20th century. In 1941, for example, President Franklin D. Roosevelt issued Executive Order 8802, which forced defense contractors "to provide for the full and equitable participation of all workers in defense industries, without discrimination"—an early effort to combat segregation. The idea was later shaped by the social movements of the 1950s and 1960s—the civil rights movement, the women's liberation movement and the gay rights movement—in which Americans of all stripes agitated for equal representation.
On March 6, 1961, shortly after taking office, President John F. Kennedy signed Executive Order 10925, which required all federal contractors to take “affirmative action”—the first use of the phrase in this context—to ensure all job applicants and employees were treated equally, regardless of race, creed, color or national origin.
The order was largely crafted by Vice President Lyndon B. Johnson and Hobart Taylor Jr., a well-connected Black lawyer who was later appointed to the newly formed President's Committee on Equal Employment Opportunities.
Civil Rights Act
Following the assassination of Kennedy, Johnson as president remained committed to civil rights, and in 1964 signed the landmark Civil Rights Act, which, among other things, prohibited segregation in public spaces and employment discrimination by all companies with more than 15 employees. The Act also created the Equal Employment Opportunity Commission (EEOC), charged with enforcing laws against discrimination.
Civl rights leader Martin Luther King Jr. later claimed that the Civil Rights Act was nothing less than a “second emancipation.” The Act was later expanded to include disabled people, the elderly, women in collegiate athletics and other groups.